Gulsah Sahin Ozkan

I am a digital strategist specializing in driving organic growth and enhancing online visibility through data-driven SEO, technical excellence, and user-centric website strategies. I lead global SEO initiatives that align with overarching business goals and adapt to market-specific dynamics, focusing on increasing search engine visibility and delivering meaningful user engagement.

My expertise spans strategic keyword research, algorithm monitoring, competitor benchmarking, and content strategy development, supported by a solid foundation in technical SEO and a deep understanding of user behavior. I conduct advanced technical audits and market trend analyses to uncover opportunities that enhance product discoverability and overall site performance.

I also develop and execute comprehensive website strategies tailored to each brand’s unique needs, combining localized UX enhancements and optimized onsite search functionality to improve the user journey. Leveraging generative AI tools, I optimize content for AI-driven search experiences and scale performance across digital touchpoints. Known for combining analytical precision with clear communication, I build channel strategies that deliver long-term value and stay ahead of evolving search engine algorithms.